Be the go-between in the business world, connecting brands, products and services to new markets and customers. As a graduate of the marketing major sequence, you’ll use your creativity and insight to understand consumer behaviour, communicate brand and product value, monitor dynamically changing trends, find new markets for products and services, develop business strategies and work with a range of cutting-edge digital technologies.
Graduates with a marketing major are eligible for graduate membership with the Australian Marketing Institute.
Our marketing graduates have pursued careers as:
We enjoy deep industry connections with many well-known organisations across Australia. Here are just a few of our host partners for business:
Dr Hormoz Ahmadi
Assistant Deputy Head of School
Dr Hormoz Ahmadi is a Senior Lecturer in innovation and entrepreneurship at Peter Faber Business School. His teaching interest includes new ventures/entrepreneurial firms’ development, business to business marketing, sales management, international marketing, marketing management and market research. His research focuses on entrepreneurial marketing, product and brand innovation and customer-firm relationships. Over the last six years, he has been involved in identifying trends and conducting research in the areas of product and brand innovation management and new technology ventures' growth. Hormoz was also an entrepreneur, sales engineer and marketing manager in telecommunication and electronics industries for ten years before joining academia.
“I currently have a position in an advertising agency. I love this industry; no two days are the same. The coming together of like-minded people who are constantly testing the limits is truly amazing. I can safely say I have never been bored at work. In the future, I would like to see myself as the managing director at an agency that is creating great campaigns that benefit the world.”
Ella, Bachelor of Commerce, marketing
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